The Shape of Things

Marketing advice for wedding DJs

As a self-employed DJ, it can be difficult to balance the demands of a busy work schedule, together with marketing and planning future events. If you’re a DJ and are looking for some tips on how best to promote your wedding-related services, read on.

Consider local advertising

In this day and age of doing everything online, you might be forgiven for overlooking advertising in the local press. However, this is a crucial part of marketing for anyone offering a service in a particular area. Look into placing ads in local newspapers, as well as any regional magazines, and also consider a radio ad spot or two.

wedding DJs

Partner with wedding venues

It can be a good idea to contact the manager of popular wedding venues in your area and see if they would be willing to mention your business to prospective brides and grooms hiring their facilities. Make sure you properly introduce yourself and explain exactly what you do, and give them some business cards to pass on to inquiring couples.

Spread the word among other clients

If you already DJ at other events, such as birthday parties, ensure your clients know what else you can do in case they ever need a wedding DJ. The fact that they will have already used your services and are (presumably!) happy with them will go a long way towards securing other business from them.

Embrace technology

The internet is your friend – advertise your services on wedding supplier directories and other websites (Confetti and Hitched are popular ones in the UK) and set up some sort of permanent web presence so potential customers can get in touch with you easily. Another way to use technology is saving sample playlists on promotional flash drives and distributing these to prospective clients – ensure they’re branded with your logo/contact details, though!

Attend wedding fairs

Wedding fairs are an important platform for all suppliers. Find out where and when fairs are taking place in your area and book a stand so you too can spread the word about your services among visitors. This is a good time to hand out USB drives and any other promotional merchandise you may have. Don’t forget to pass out your business card, too.

Have references to hand

Many couples will ask for references to make sure they’re choosing a reliable wedding DJ. If you don’t have testimonials on your website, make sure you have any positive feedback to hand so you can easily send this on when requested.

Know what you can play

It’s common for brides and grooms-to-be to ask about the kind of music you have in your collection and to even ask whether you have particular songs available. Ensure you have an easily accessible record of the songs in your vinyl/CD box so you can quickly answer any such questions. Of course, it’s even better to have your collection saved on your laptop in digital format so you can conduct a search at a touch of a button!

Make fees transparent

Always make it clear what you charge for your services. Don’t just give a ballpark figure when couples ask for a quote – be as precise as possible and detail any extra fees that might arise. Wedding planning is increasingly being done on a tight budget, so bear this in mind at all times!


Advancement in Laser Eye Surgery opens up avenues for a broader base of patients

Gone are the days when you have to live with prescription glasses and contact lenses even if you are uncomfortable with them or if your job demands require perfect natural vision for ease and comfort.

From young sportsmen who try and give their all on the field to professionals behind the desk spending countless hours in front of their laptops, surgical procedures like the LASIK have opened up the world of perfect vision to larger audience in the past few years. But it is not just the availability of the procedure in various cities across the globe, but also the number of eye defects that they are now able to correct, which is garnering laser eye surgery new found popularity.

laser eye surgery

Laser eye surgery has reached a point today where patients that were once told that they were not fit for the procedure can now gladly be treated using the latest that technology has to offer. From LASIK and LASEK to other corrective Laser surgeries, there is now a chance to treat and correct vision problems of a broader base than ever before. Apart from the surgery becoming a far more viable option for greater number of patients, technological advancements have also ensured that it is far more affordable now than at any time in the past.

This combination of economic accessibility along with the success rate has made it hugely popular to a point where in 2008 and 2009 the likes of New York Times effectively measured the extent of recession by taking into count the number of Laser Eye Surgeries performed in the period and concluded that they were indeed a good indicator to measure economic health!

While bringing LASIK to smaller cities and towns was previously considered simply unviable due to the costs involved, an evolution in technology has ensured that today it is possible to bring its benefits to smaller communities as well. With more new innovations in the pipeline, the coming years might see a greater increase in the number of Laser eye procedures and improved results for a broader base of patients, say surgeons at the ground level.


5 simple offices fit out tips to help create ergonomic interiors

Planning for a new office or even chalking up an entire office fit out for renovation and expansion can be quite a task. It is not as simple as it sounds and often practicality is ignored for aesthetics. But with careful analysis of what is on offer and what exactly your needs are, you can acquire the desired results within the spending limit that you have set for yourself.

Here are few tips that will help you along —

Plan carefully before you start

While this might sound a bit pedestrian, it is actually the most important facet of it all and something most people ignore. Do not jump into an office fit out project without completely understanding what you are getting into. Keep your enthusiasm under check and do plenty of research before you get started.

Careful with the blueprint

Plan for each work station an d every little corner carefully. Do not overlook any part of the project as every single inch of your office is equally important and maximize the available work area with smart planning and space-saving décor. This is the time to put aesthetics on the backseat

Accommodate for possible future growth

The biggest mistake most people make when it comes to planning an office fit out and interiors is not planning for the future. The plan that you have in mind might be great for now, but what happens say an year or so down the line when business expands? Incorporate a bit of flexibility that will have room for easy alterations.

Look around and shop for innovative solutions

If you are not someone directly involved with office interior design industry on a day-to-day basis, then you most likely would not be aware of the latest creative solutions on offer. Technology and design are evolving at a rapid rate and hence it is best to research for smart solutions.

Safety, Aesthetics and professional help!

Along with the practical aspects of design, never ever forget to put in safety elements such as emergency exits, placement of fire extinguishers, sprinklers and the rest. Once this is done, think of the elegant beauty you can add to the walls of the office. In case, this whole task seems a tad bit overwhelming, then the best solution is to simply reach out and get some expert help.


Stylish Casa do Conto in Porto, Portugal

It is a concrete and urban atmosphere but very chic Casa do Conto (House of Tales), located in the center of Porto, welcomes its guests.

Housed in a former 19th century building, its very graphic look contrasts with the exterior of the hotel and makes them feel like in a parallel world where time stops and you take the time to live …

A sleek maximum choice of concrete and predominantly white make a nice entry point for visiting the city. The garden also looks very nice!

Like it? Leave a comment and let us know what you think about it.


Eco-friendly BBE Chaise Longue Design

Sustainable furniture brand TurriniBY in collaboration with designers Antoine Fritsch and Vivien Durisotti are responsible for this “BEE” collection of eco-furniture.

With this shared commitment between the brand and the two designers, the partnership was built and was realized with the development of a first range of furniture collection — dubbed “BEE” — made from raw materials, especially bamboo.

Inspired by the original curves and characterized by soft lines and contemporary flair, the chairs, tables, benches and chairs are made of bamboo fiber, on the basis of a honeycomb structure and birch.

Presented in France at the Paris Design Week in September 2012, the collection “BEE” has already made a name. The chaise longue has recently been awarded the Design Observer and will compete for the delivery of design stars, in November.

Not sure about you, but it’s a real charmer for us!


6 tips to choose the perfect men’s wedding ring

Choosing a wedding ring or band for men can be a difficult task at times and people are often left confused not just because of the wide variety of options that are available these days, but mainly because most men might have never really worn any kind of a ring before.

This means they have little personal experience to go by and a plethora of choices, making the process all the more daunting. In case of a wedding ring though, you want something that not only lasts, but also reflects your personality and feels comfortable to wear.

Here are a few tips that will make the selection process a lot simpler for you.

  • Consider the work that you are involved in and what kind of wear and tear the ring would undergo. If your occupation disallows the wearing of the wedding band on a daily basis, then you might want to opt for something fancy and stylish since you will most likely sport it only on weekends and holidays.
  • As talked about above, remember that at the end of the day your wedding ring will also reflect who you are and is an accessory that you must be proud to sport. You can opt for various metals and designs that seem appealing to you and even go in for a custom-design, if you are willing to spend the extra dough.
  • Think about your own cultural and ethnic background and check out if designers have wedding rings that will reflect this heritage. It not only makes your ring unique, but also that extra bit special.
  •  At the end of the day, what matters is not just the look of the ring, but also how comfortable you are wearing it all the time. The band should have a soft and smooth internal curve, which will not hurt your fingers and the outer design must also be smooth and not too rough. The fine collection of men’s wedding bands from JewelryVortex is a fine example of this.
  •  You can also opt for matching wedding rings, which seem to be the current trend and ensure that both the bride and the groom have rings that also look like they are made for each other!
  • Wedding rings these days seem to come in a wide variety of metals and depending both on your budget and taste, you can pick anything between tungsten and gold to platinum and titanium. Go through all the options before you make a final decision.

Perfect Look: Top supplements that help prevent hair loss

One of the scariest feelings in the world is to start losing hair and suddenly find that a few months later you have a bald spot or two. While that might seem like a bit of an exaggeration to some, most men who take great care of their hair still find that at some point they are overly-worried about going bald.

Hair-loss is a serious problem and the important thing to note is that there can be a wide variety of reasons for it. Those can range from long-term diseases to something as simple as dandruff and nutritional deficiency. Proper food supplements and intake of nutrients can help prevent the damage and attain a healthy scalp.

Vitamin B Complex

It is well-known that lack of vitamin B complex can make your hair both brittle and thin. This will eventually lead to greater loss of hair. The best way to avoid this is by consuming foods rich in vitamin B such as grains, fish and dairy products. If that does not help, then multivitamins is the next option.

Iron

Iron deficiency can cause a variety of problems and hair loss is actually one of the milder affects. Reduced iron content in your body can lead to weakness and spells of dizziness as well, in some severe cases. Consult your doctor and check for iron deficiency and eat iron-rich food like red meat, green leafy vegetable and eggs.

Rosemary

Rosemary is a herb that has wide medicinal properties and rubbing Rosemary oil on your scalp can increase the growth of hair follicles and prevent hair loss. It has been one of the more affective herbs that cure hair loss, in recent times.

Lysine

Found in meat and eggs, Lysine is the building block or proteins and since hair is made up of protein, a diet rich in Lysine can help not just prevent hair loss, but repair hair damage as well. If you wish to keep your hair strong and thick in a natural way, a protein-rich diet is the way to go.

Vitamin C

Vitamin C is an anti-oxidant and hence has great benefits for your hair. It is very easy to find as most citrus fruits and vegetables have rich content of Vitamin C. No wonder then that there are so many hair supplements and shampoos that use a tinge of ‘lemon extract’ in their ingredients as that includes a dash of Vitamin C.


Men Watches Styles: Class Up Your Wrist Wear Collection

There might be plenty of options and accessories for women out there, but when it comes to me and jewelry, one of the classic and timeless things to sport is simply the thing that tells you ‘time’. While there seems to be a collection of bands, chains, improvised bracelets and various other glittering ornaments for men as well, when it comes to sheer elegance, nothing comes close to that one amazing watch, which will steal the show.

Of course, picking one that suits you best is not the easiest task in the world with various situations and moods demanding different styles. Here is a collection of styles, which should complete your ‘wrist gear wardrobe’ and complement your attire.

Top of the crop

There is a reason why the likes of Rolex, Breitling, Omega and other similar brands are so incredibly popular and sought-after. Buying one of these might well cost you anything upwards of $1000, but they will be worth the bucks you shell out and will last a lifetime as well. A silent symbol of all you represent, they are sure to attract a bit of attention.

Chrome Rules

A Chrome watch that does not fall in the category of a Rolex might not have the same ring to it, but it still can match the very best in terms of looks and style. The advantage of chrome or even steel watches is that they look great for both formal and casual setting and with rectangular-shaped chrome watches becoming the latest craze, having one really adds to your watch collection.

Minimalist Trend

Watches, just like fashion and design are also taking a turn towards minimalism with ‘less is more’ becoming the design philosophy. There are many models out there today that sport a very simple and ultra-minimalistic black or white band, along with a display, that seems to show next to nothing! If you love designs that are ‘out-of-the-box’ and trendy, this is a style worth considering.

Traditional Leather

Having a watch that is a tad bit traditional, goes with every attire you own and simply feel comfortable on your wrist for a cool evening’s walk is always a must. A lovely leather watch for all seasons seems to be still one of the most popular choices for this. They come in plenty of variations, so you can pick a shade and style that suits your wrist best.

Outdoor and Nautical design

No men’s watch collection is complete without a piece of wrist wear that is tuned for the rough and wet world outside. Whether you are on your latest rock climbing or white water rafting trip or going on a deep dive to explore the reef, a beautiful and sturdy watch for the outdoors like the G-Shock or a specially designed one from Nike always comes in handy.

Remember that a good watch will last a lifetime and they are the definitive piece of jewelry for men, reflecting their taste and choices.

So chose wisely!


Bridal wear gives a new lease of life to the fashion industry

In the times of economic slowdown, it is hard to really find an upswing in most businesses across the globe. The likes of aviation and tourism have suffered huge losses world over and since people are not too willing to freely spend cash on the excesses, it has meant a los in revenue for most industries. But in case of fashion and beauty, that is far from the truth. In fact, the market trends globally are exactly opposite and that is largely thanks to consumers being driven when it comes to looking good.

While previously it was nail polish that was the standard for the growth of the industry, lipstick sales along with perfume have now taken over. And in markets like India, it is bridal wear and wedding as a ‘gala event’ that has helped the fashion world beat the slump during the slow economic times.

Most designers in Indian market concede that Bridal is simply the most ‘lucrative’ part of Indian fashion wear and constitutes up to 70 percent of total revenue at times. This trend is not relegated to India alone; though the sub-continent thanks to its deep cultural roots and thriving urban middle class consumerism, leads the pack.

With almost three-fourths of India’s 750 crore designer wear industry depending on weddings, fashion designers concede that the rest of their work and collections are mostly there just to build brand value, while big chunks of money come in from the bridal assortment.

Both the US and European markets have also seen a constant up in the bridal fashion line of commerce and considering how weddings are always ‘big affairs that are as extravagant as possible” and perennial in nature, it should not really come as a surprise to anyone. So, while designers showcase their flashy collections on ramps, it is the traditional market that still largely drives the big bucks!


Limited Edition “Rose d’Arabie” by Giorgio Armani

 

Giorgio Armani launches an exclusive version with gold flakes. This is the perfume, “Rose d’Arabie”, which is a limited edition for King George, who wanted to pay tribute to the temple of the Parisian shopping, Le Bon Marché Rive Gauche, with a fragrance.

In addition to the notes of the perfume, the limited edition contains small gold flakes leaving a golden glow on the skin. “L’Or du Désert” was created to celebrate the 160 years of the department store of luxury: a unique scent of one of the biggest names in fashion and style for a very special birthday.

The company hopes a special occasion is always celebrated in the best way. What’s more refined is that the fragrance combines the high-level sense of smell and sight. In many of the limited edition fragrances, often high-quality materials are used for making it, such as models of exception in crystal, gold or precious stones.